Jim Schachterle
 




The grammar of

An exploration
of frames

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Team

Studio, Grammar
Managing Principal—Design, Jim Schachterle
Managing Principal—Strategy, Anjali Grover
Design, Maty Ikeda
Design, Annie Kao
Photography, Cody Guilfoyle

Capabilities

Thought Leadership
Editorial Design

Description

Great brands understand the power of frames—from the ones they create to those they adopt. Brands use frames to elevate and enhance important ideas. Frames can become a stage for innovation, inspiring people to be and do their best. They can bring clarity and focus—elevating an idea or moment of opportunity. Or, they can simply delight, giving people a moment to pause and experience.

The grammar of series explores ideas that impact modern brands.

 
 
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